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B2B sourcing & distribution · Dubai, UAE

Connecting Brands to Global Markets

For more than three decades, EMA has connected global retailers with the world's leading lifestyle, sportswear, footwear and accessory brands.

Become a partner Explore our brands

125+
brands

NikeQuiksilverVansThe North FaceTimberlandCalvin KleinAdidasLevi'sColumbiaTommy HilfigerNew BalanceConversePuma
30+Years in business
125+International brands
100+Retailers
25+Countries
5International distribution hubs

30+ years partnering with only the top brands

Headquartered in the global trade hub of Dubai, United Arab Emirates, EMA International is a leading B2B partner with over three decades of expertise. We source exclusive, top tier brands across lifestyle, sportswear, footwear and accessories from around the world.

Markets evolve, and so do we. We constantly raise the bar so our partners always get the seamless, high value experience they deserve.

From Outdoors to Outings

Four categories, one trusted source.

Woman in a shearling jacket wearing suede mini bootsFootwear
Family with two children and a dog walking a forest trail in outdoor puffer jacketsApparel
Man in a black leather jacket and sunglassesEyewear
Woman in black with a white designer handbagAccessories
Hiker on a mountain peak

Built On Trust, Driven By Experience

Strong relationships, industry expertise and a diverse global portfolio are at the heart of everything we do.

  1. For over three decades, we've partnered with everyone from agile independent retailers to major enterprise buyers. No matter your size, we deliver the uncompromising service and aggressive pricing required to push your margins further.

  2. Through transparency, mutual growth and respect, we've built lasting partnerships across a global network of authorised manufacturers, licensees and distributors.

  3. Professionalism and staying ahead of the curve. Our experienced team provides the support and solutions our partners need for a seamless experience.

  4. We work with a diverse portfolio of the world's leading brands across sportswear, footwear, accessories and beyond. By offering a broad range of price points and categories, we empower you to stand out from the crowd and compete on value, not just price.

Where we operate

Connecting leading global brands with trusted regional retailers through a reliable distribution network built over three decades.

  • DubaiHeadquarters
  • Los AngelesU.S.A.
  • AmsterdamEurope
  • MontrealCanada
  • Hong KongAsia
Warehouse worker with a forklift between fully stocked racks
DubaiLos AngelesAmsterdamMontrealHong Kong

Strategically Located, Globally Connected.

From our central operations in Dubai, featuring a 150,000+ sq ft logistics facility, we manage complex global inventory with maximum efficiency.

Backed by an expanded network of international distribution centres, we guarantee rapid product deployment across all key global markets.

150,000+sq ft logistics facility
5distribution hubs
25+countries

Partnership Models

Three flexible models, each designed for a different stage of the buying cycle.

New collection on display in a sportswear store

Preorder

Buying ahead for upcoming seasons.

Secure inventory early through our brand partnerships and priority allocation.

  • Planning seasons ahead
  • Early access to collections
  • Priority brand allocation
Rack of colourful polo shirts ready to ship

ATS

Available to Sell.

Immediate distribution, ready stock.

  • Rapid fulfilment
  • Flexible pricing
  • Flexible quantities
Branded shoe boxes stacked high

Clearance

End of season & excess stock.

Premium brands from previous seasons.

  • Competitive pricing
  • Curated selections
  • Optimised margins

125+ Brands, Endless Possibilities

Global sportswear icons. Premium lifestyle labels. A portfolio built for every store, every season and every price point.

Nike
Quiksilver
Vans
The North Face
Timberland
Calvin Klein
Adidas
Levi's
Columbia
Tommy Hilfiger
Converse
Jordan
Lacoste
New Balance
Diesel
Puma
Ralph Lauren
Reebok
Asics
Under Armour
Skechers
Fila
Umbro
Oakley
Mizuno
Kappa
Salomon

125+international brands across lifestyle, sportswear, footwear, eyewear and accessories.

Ask about a brand
We don't call them clients or suppliers. We call them partners.

Ambitious, professional and highly experienced, our team operates on trust. We listen closely to our customers to deliver the support they deserve, while actively helping our suppliers grow their business. Lasting partnerships with both are at the core of how we succeed.

Partner with EMA.

Preorder, ATS or clearance. Tell us what your stores need and our team will respond promptly.

Become a partner
Contact

Get In Touch

With over 30 years of industry experience, we have the expertise to help both customers and suppliers thrive. Contact us today with your questions and enquiries. Our team will respond promptly.

Office

Suite 29 C12, iRise Tower,
Barsha Heights, Dubai, UAE

Become a partner